March 6 - 7, 2025
Salt Lake City, Utah

About

We are headed to Salt Lake City, Utah for the Annual Meeting of Members. This event is designed to bring together practice owners, audiologists, and industry experts to enhance your knowledge, foster meaningful connections, and inspire growth through interactive workshops and engaging keynotes.

Entheos Audiology Cooperative supports the 2025 International Year of Cooperatives

Schedule at a Glance

time icon 6pm - 9pm

Reception with Cocktails, Light Refreshments, & Trivia

time icon 7:30am - 8:30am

BREAKFAST

time icon 8:30am - 12:00pm

Other Side Academy Field Trip

Address: 667 E 100 S, Salt Lake City, UT 84102

time icon 1:15pm - 2:15pm

Business Owners Meeting

time icon 2:15pm - 2:30pm

BREAK

time icon 2:30pm - 3:00pm

Doing Good While Doing Well and the 1-1-1 Model

Greg Adams

time icon 3:00pm- 4:00pm

Panel: Unique Ways to Increase Revenue with Cause Marketing

1. Describe the impact cause marketing has on patient loyalty
2. Implement a program where patients can donate their hearing aids and receive a credit in purchasing new technology that is better suited to their hearing needs

Lori Halvorson

Kristin Halvorson

Nimet Adam

Yasmin Batat

Mary Margaret Griffin

time icon 4:00pm - 6:00pm

Hall of Awesome

time icon 6:30pm - 9:00pm

Dinner at Caffe Molise

Address: 404 S West Temple Salt Lake City, Utah 84101

time icon 8:00 am - 8:30am

BREAKFAST

time icon 8:30am - 12:30pm

Other Side Academy Field Trip

Address: 667 E 100 S, Salt Lake City, UT 84102

time icon 12:30 pm - 1:15pm

LUNCH

time icon 1:15pm - 2:15pm

What Trips You Up With Patients?

1. Be able to describe ways to influence patient behaviors based on social and personal motivation techniques
2. Be able to identify subtle behaviors that a patient is withdrawing from a conversation and how to restore safety

Laurel Gregory

time icon 2:15pm - 2:30pm

BREAK

time icon 2:30pm - 3:00pm

Doing Good While Doing Well and the 1-1-1 Model

Greg Adams

time icon 3:00pm - 4:00pm

PANEL: Unique Ways to Increase Revenue with Cause Marketing

1. Describe the impact cause marketing has on patient loyalty
2. Implement a program where patients can donate their hearing aids and receive a credit in purchasing new technology that is better suited to their hearing needs

Lori Halvorson

Kristin Halvorson

Nimet Adam

Yasmin Batat

Mary Margaret Griffin

time icon 4:00pm - 6:00pm

Hall of Awesome

time icon 6:30pm - 9:00pm

Dinner at Caffe Molise

Address: 404 S West Temple Salt Lake City, Utah 84101

time icon 08:00am - 09:00am

BREAKFAST

time icon 09:00am - - 10:30am

Keynote: Using the Six Sources of Influence For Greater Accountability

1. Clarify Vital Behaviors and Describe the Gap - clearly communicate expectations, laying the baseline for performance and accountability conversations when there is a gap between what you were expecting and what you are observing.
2. Make it Easy - Help others address ability barriers and do what they previously couldn’t.
3. Make it Motivating - tap into personal values to foster motivation, harness social influence to support behaviors, and incentivize behaviors with the right rewards

Emily Gregory, M.D.

time icon 10:30am - 10:45am

BREAK

time icon 10:45am - 11:00am

New Tinnitus Tool for Your Practice

1. To be able to implement a new tool with tinnitus patients that will ease the time spent with your patient.
2. To be able to demonstrate how the new tool will be beneficial for the tinnitus patient protocol

Maura Chippendale

time icon 11:00am - 11:30am

Entheos Marketing Update

Cameron LiButti

time icon 11:30am - 1:00pm

LUNCH

time icon 1:00pm - 2:00

There is No Such Thing as a Standard Patient: The Role of Auditory and Cognitive Processing

1. Define cognitive abilities that are relevant to communication
2. Describe how poor spectro-temporal processing affects speech recognition

Pamela Souza

time icon 2:00pm - 3:00

PITA Patient or Poorly Fit? Optimal Fitting with Cognition in Mind

1. Describe how the interplay between the auditory and cognitive systems pertains to helping patients achieve their communication goals.
2. Explain how measuring the patient’s auditory processing abilities can directly impact the hearing aid success.

Heidi Hill

time icon 3:00pm - 3:15

BREAK

time icon 3:15pm - 4:15

Validating Hearing Technology and Maximizing Patient Outcomes with Aural Rehabilitation and a Focus on Cognition

1. List and discuss options of speech in noise validation
2. Describe outcome measures to validate hearing aid fitting
3. Outline treatment/management plans to capitalize on neuroplasticity and patient motivation.

Gail Whitelaw

time icon 4:15pm - 5:00pm

Auditory & Cognitive Process Panel & Q&A

Gail Whitelaw

Heidi Hill

Pamela Souza

time icon 6:00pm - 9:00pm

The Leonardo Museum Outing

Address: 209 East 500 South, Salt Lake City, UT 84111

time icon 08:00am - 09:00am

BREAKFAST

time icon 09:00am - 10:30am

Keynote: Using the Six Sources of Influence For Greater Accountability

1. Clarify Vital Behaviors and Describe the Gap - clearly communicate expectations, laying the baseline for performance and accountability conversations when there is a gap between what you were expecting and what you are observing.
2. Make it Easy - Help others address ability barriers and do what they previously couldn’t.
3. Make it Motivating - tap into personal values to foster motivation, harness social influence to support behaviors, and incentivize behaviors with the right rewards

Emily Gregory, M.D.

time icon 10:30am - 10:45am

BREAK

time icon 10:45am - 11:15am

New Tinnitus Tool for Your Practice

Maura Chippendale

time icon 11:15am - 11:45am

Entheos Marketing Update

Cameron LiButti

time icon 11:45am - 1:00pm

LUNCH

time icon 1:00pm - 2:00pm

Magnifying the Power and Effectiveness of Economic Cooperatives

1. Participants be able to discuss of how economic cooperatives function most effectively in current and anticipated conditions in the U.S. economy and its rippling effect on the patient.
2. Participants will be able to describe what principles, decisions, and actions have helped economic cooperatives succeed in any type of economic system.
3. Participants will understand that succeeding as cooperatives depends on effectively applying the principles of supply and demand in a market economy

George F. Rhodes, Ph.D.

time icon 2:00pm - 3:00pm

Effective Budgets are a Plan For Achieving Ambition

(non CEU course)

Matt Rhodes

time icon 3:00pm - 3:15pm

BREAK

time icon 3:15pm - 4:45pm

Panel: Audiology Extenders

1. Describe how utilizing audiology extenders can optimize patient interaction
2. Identify the cost savings for the practice when using audiology extenders
3. Explain the focus areas and roles that are appropriate for audiology extenders and their interactions with patients

Stephanie Czuhajewski

Chelsea Treseder

Mary Carson

Lorin Oden

Meg Kalady

time icon 6:00pm - 9:00pm

The Leonardo Museum Outing

Address: 209 East 500 South, Salt Lake City, UT 84111

time icon 8:00am - 9:00am

Breakfast

time icon 9:00am - 12:00pm

Attracting Students to Your Practice

1. Describe three ways to attract a student to their practice to support their clinical education
2. Describe what the current application process looks like for graduate students applying for externships
3. Develop an externship plan of action for graduate clinicians in their practice

Gail Whitelaw

Jennifer Phelan

Rachel Appleton

time icon 8:00am - 9:00am

Breakfast

time icon 9:00am - 10:30am

Navigating Audiology Investment and Exit Strategies

Darren Xu

Scott Myatt

Hotel information

Salt Lake City Marriott City Center

220 South State Street Salt Lake City, Utah 84111

Book Hotel

Entheos Audiology Cooperative is approved by the American Academy of Audiology to offer Academy CEUs for this activity. The program is worth a maximum of 1.5 CEUs. Academy approval of this continuing education activity is based on course content only and does not imply endorsement of course content, specific products, or clinical procedures, or adherence of the event to the Academy’s Code of Ethics. Any views that are presented are those of the presenter/CE Provider and not necessarily of the American Academy of Audiology.

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